Premium Personal Branding Services for Experts

Your CEO's Reputation Is the Company’s Most Undervalued Asset

The smartest CMOs in the world are rethinking their spend. Why? Because a CEO’s personal brand can generate more ROI than advertising alone. If your CEO isn’t visible, you’re leaving reputation, opportunity, and market share on the table.

The Market Responds to Visibility. And That Starts at the Top.

According to research from Weber Shandwick, 45% of a company’s market value is directly tied to the reputation of its CEO. And 81% of executives believe that a visible CEO makes the company more reputable overall.  In fact, when CEOs are seen as authentic, visionary, and accessible, the perception of the entire company improves—boosting media coverage, brand trust, employee morale, and even sales.

"CEO reputation is the new currency of business."

— Weber Shandwick, CEO Reputation Premium Report

of consumers believe CEOs with strong personal brands positively impact the company’s brand

0 %

of CMOs say earned media (PR) is more effective than paid media

0 %

of a company’s market value is attributable to the CEO’s reputation

0 %

The ROI of Visibility: Better Than Paid Ads?

Our clients have replaced underperforming ad campaigns with strategic executive visibility—thought leadership, media coverage, SEO, and social authority.  

The result? Higher trust, more inbound opportunities, and reputational equity that advertising can’t buy.

"Jonathan saw a 200% increase in qualified deal flow after establishing his executive brand. And yes—he was cast as a host for Entrepreneur Magazine’s Elevator Pitch."

— Claire Bahn Group Case Study 

"After working with Claire Bahn Group, I believe my online persona has improved dramatically in a very short time. Now I see deals and opportunities flow directly to me."

— Jonathan Hung, Angel Investor & VC

We Build Authority for the People Behind the Logo

You wouldn’t trust a faceless brand. Neither does your audience. That’s why we work with elite executives to build personal brands that reinforce the corporate mission.  

We call it the Prestige Presence Program—a white-glove visibility campaign combining:

High-authority PR and podcast features

SEO-optimized content and LinkedIn growth

Branded video production and YouTube series

Thought leadership development and syndication

Media training, interview prep, and positioning strategy

Everything we do is designed to generate ROI that ad spend can’t match—social proof, industry leadership, and lasting trust.

From Invisible to Industry Leader

Here’s how we’ve transformed executive visibility for our clients:

James Murphy

Industry: Rapid Prototyping & Manufacturing

Challenge: Virtually no brand recognition despite leading a global prototype manufacturing firm. Competitors dominated search and visibility.

Strategy: Developed his CEO brand from scratch—site, brand identity, thought leadership, blog, SEO, and social—positioning him as a recognized industry leader.

Results:

5,700% increase in website impressions
13,000+ new Twitter followers
1,293 newsletter subscribers in 8 months
Blog shared 50,000+ times
LinkedIn impressions grew to 97,800

“Since working with CBG, my industry recognition has grown exponentially. I’m no longer invisible online.”

Jean-Baptiste Wautier

Industry: Finance, Philanthropy, Public Policy

Challenge: Respected in European finance circles but lacked global visibility and thought leadership positioning.

Strategy: Launched full brand identity, site, YouTube channel, newsletter, SEO content, and PR placements to elevate global presence.

Results:

417,933% increase in social reach
Featured in Fortune, Newsweek, US News, Epoch Times
1,481% website traffic increase
13,000% X (Twitter) growth

“CBG helped me position my voice where it matters most—on the world stage.”

Kim Lawton

Industry: B2B Marketing in Regulated Industries & Philanthropy

Challenge: Highly accomplished but underrecognized; overlooked for industry panels and investor opportunities.

Strategy: Positioned Kim as a dual expert in marketing innovation and female leadership through cross-platform storytelling.

Results:

50% increase in speaking and press requests
3,000+ avg LinkedIn post views (from 237)
5,650 new followers
Videos shared 20,000+ times monthly
Featured on top marketing podcasts and partnered with Kendra Scott

“CBG elevated both my business and my foundation with a unified voice and strategy.”

"We don’t just consult—we implement. We are the agency behind the executive authority that commands trust and results."

— Claire Bahn Group

Your CEO Should Be the Face of Your Brand

CMOs who lead the charge in executive branding don’t just elevate their CEOs—they increase their own impact, credibility, and budget efficiency.  

When the CEO leads with value, the company follows with growth.  

Let us show you how.