My company, Stratus Branding, frequently works with real estate agents. During an agent’s first private personal branding coaching session with me, this same question always comes up: “What is real estate marketing?” I’m never surprised by this question because a big chunk of that first call is dedicated to...

Whether you work from home or at an office, having the freedom to change up your work wardrobe can be fun! Or intimidating, depending on how you feel about fashion. But the thing is, your work style can say a lot about you, whether you realize it or not....

I’m going to be real with you guys: running your own business takes a lot out of you, that’s how i’ve learned the Benefits of Mentoring. You work fifty hours a week, sometimes on weekends, and you have to know so. much. Even if you feel comfortable in one...

One of the networking tips that I never received from my peers is how the heck you handle networking events. These get-togethers are the backbone of networking basics, but advice on how to handle these awkward situations was never brought to my attention.   Networking events can be daunting...

Every entrepreneur is going to be forced to listen to constructive feedback. As much as we all like to believe that we know the proper ways to run a business, the reality is that it takes a lot of work. There’s marketing, payroll, networking, communication, and so many other...

Remember the absolute terror you would feel in middle school knowing you had to read out loud to the class? At that point, most of us hadn’t been given any public speaking tips. We’re just sort of fed to the wolves as if every middle schooler is embedded with...