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What Are Vanity Metrics?

What Are Vanity Metrics?

So you want more people to recognize your personal brand. I bet that what comes to mind are goals such as: increasing your website traffic, your social media follower count, and even your monthly ad spend. Unfortunately, these are considered vanity metrics, and none of these will help you reach your business goals. These numbers […]

How Do People Make Money On Youtube? 2021 Edition

How Do People Make Money On Youtube? 2021 Edition

How do people make money on YouTube in 2020, and is anything going to change next year? With the way the world is right now, I’m willing to bet that YouTube will roll out some huge features in 2021. With Tik Tok hitting 800 million downloads since last year and Instagram’s smorgasbord of new features (Reels, Guides, and SEO […]

How To Be More Confident on Video

How To Be More Confident on Video

I’ve had video confidence since I was a teenager. Back in the day, when my family first bought a video camera (you know, those VHS Panasonic handheld ones), I instantly put myself in front of the lens. Naturally, this love of being on camera pulled me into the wondrous world of acting, where I spent […]

How To Build a Personal Brand YouTube Channel

How To Build a Personal Brand YouTube Channel

I started a brand YouTube channel in 2015 called Gluten-Free Avenger.  This was before gluten became mainstream, but it was also around the time that Marvel’s Avengers films were at their peak. So I was preemptively setting myself up for success.  Or so I thought.  I was in on a trend before it was “cool,” and I […]

YouTube Channel Setup – 2021 Beginner’s Guide

YouTube Channel Setup – 2021 Beginner’s Guide

It’s almost 2021 (finally), which means it time for you to go through your YouTube channel setup for your personal brand. Even if you already have a channel, right now is the perfect time to maximize your channel settings to make sure uploading videos to YouTube is not only easy but effective. Youtube is the […]

10 YouTube Tips For Personal Brands

10 YouTube Tips For Personal Brands

Question for you: what do you think of when you think of YouTube? Because to give you these YouTube tips, we must address any misconceptions you might have about this platform. What started in 2005 as the bedrock of cat and home videos has turned into a $1.65 billion corporation. And whether or not your goal is […]

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