How To Use Social Media To Boost Your Career
Social media… oh boy. It’s a lot to tackle all at once. If you’re looking for ways to utilize your presence on social media to boost your career, you’ve come to the right place. As a personal branding strategist, social media is a huge part of what I teach my clients. These platforms give you […]
Why is Personal Branding Important for Your Business and Career?
I’ve run into a ton of entrepreneurs who bring up the question, “Why is personal branding important? My business already has a brand— isn’t that enough?” Well… no. Imagine you’re sitting at home watching Hulu ( or Netflix— whatever your preference). A commercial breaks up the show you’ve been watching and gives you a preview […]
Why Do You Need a Personal Branding Consultant?
I’ve had my work cut out for me these past ten years as a personal brand consultant. I started in 2010 as the EVP of Online Profile Pros where I built a marketing team to increase our brand awareness. Over 200 clients and a couple of investors later, and I’d say it worked out pretty […]
Dealing with Imposter Syndrome – Practical Advice From Someone Who’s Been There
Learning how to overcome imposter syndrome was not an overnight success for me. How fitting, right? When you’re dealing with imposter syndrome, you are constantly questioning yourself. You are always wondering what you can do to improve or you’ll ask what you did to deserve something. While this feeling is generally associated with your career, […]
What is Personal Branding and Why You Should Care
I realized that I’ve talked about personal branding on my blog and Youtube channel, but I always assumed that you knew what I was talking about. However, many of you have told me that you don’t really know what personal branding is and why it’s important. So let’s say you’re an entrepreneur, an influencer, or […]
Branding For Entrepreneurs – How To Make The Most of It
Let’s face it: if you are an entrepreneur you are going to be the face of your business. Don’t even consider going to the business brand route— if you’ve read any of my blogs then you’ll know that personal branding for entrepreneurs is going to lead to success in a way that business branding simply […]
The Importance of Creating a Compelling Personal Brand
We all have a personal brand, whether you want to believe it or not. Some of you may not know this, but my background is in marketing and branding. I am the co-founder and CEO of Online Profile Pros, where we help people create their personal brands for their dating, career, and social life. I have been […]
Personal Branding For Small Business Owners
If I had a dollar for every time people wanted to know the difference between a personal brand vs a business brand, that could just be my entire business! But really— I understand why these two concepts give people pause. Aren’t they the same thing? One of the main reasons this question comes up a […]
Things NOT To Do If You Want To Make Money From Home
Many people are looking for ways to make money from home. However, if you have any of these bad habits, working from home is going to be a challenge for you. I have been working from home for nearly a decade. And yes, I am 100% guilty of some of these habits. Which also means […]
Working From Home? Here are My Top 5 Tech Solutions
Like it or not, working from home means you are going to have to get a little tech-savvy. Thankfully, brilliant innovators have made it easy enough that even your grandma can make her own website. I’ve been working from home for over a decade now, and these tech solutions have been nothing sort of a […]