Claire

  • How Your Work Wardrobe Affects Your Personal Brand

    First impressions are, and always will be, important. Especially when it comes to building your personal brand. Your work wardrobe is a direct representation of who you are, whether you want to believe it or not, it reflects how you run your business…..To an extent, anyway.  It’s always important to dress appropriately for work or business meetings. Whether you work from home, work at an office, or you attend regular networking gatherings, your work wardrobe plays a role in the success of your encounters. Dress for success is true to its word. If you’re debating on whether or not you should wear your loafers to the next marketing meetup, check these signs of how your work wardrobe affects your personal brand. Determine Your Audience It would be hard to address all the individual niches out there. Each niche has its own set of rules that dictate what is and isn’t… Read More

  • Best Sunscreens of 2019, a Consumer Review

    What are the Best Sunscreens of 2019? First I must start off with the fact that I am not a medical professional, but a concerned consumer and I like to educate myself on the best products to you for all occasions.  In order to rank the best sunscreens of 2019 and all previous years, there are a three factors that I consider,  how they rank on the Environmental Working Group’s Guide to Sunscreen, then how easily they fit into my lifestyle (do they have a white cast, are they super expensive, etc), then the final and most important part….will my family and I use them. Everyone who knows me, knows that I am serious about sunscreen. Why am I so serious? Both my great grandmother and mother were advocates for wearing sunscreen regularly.  My mother had very fair skin and would burn very easily, while my great grandmother loved the sun, but… Read More

  • Top 5 Eye Makeup Products I Love

    I’m sharing my 5 favorite Truth be told, I used to hate wearing eye makeup.  I didn’t know how to apply it correctly and it always seemed to run so there was more under my eye than on it.  I also have bad allergies, which can make wearing eye makeup that much more difficult.  I’ve had to go through a lot of products to find out which ones work best for my oily skin and sensitive eyes and here are my current favorites. Here is the link to the IGTV video: https://www.instagram.com/tv/BwdInZMA1BY/ 5 Eye Makeup Products I Love Urban Decay’s 24/7 Glide-On Eye Pencil–  I have the colors: Demolition, Whiskey and Zero Charlotte Tilbury’s Luxury Eyeshadow Palette– I have the pallets: The Rock Chick, The Uptown Girl and The Sophisticate for everyday Subversion Lash Primer– Give my lashes a bit more length and volume. TOO FACED Better Than Sex Mascara– Makes your… Read More

  • 5 Tips for Finding the Perfect Blazer

    I’ve always loved the way the perfect blazer can pull together an otherwise ho-hum outfit.  It can make a low-key casual outfit infinitely more stylish.  The women’s blazer is also a great piece to help you transition into fall, you can easily wear a favorite summer outfit and throw on a blazer to get wear out of it as you move into fall.  I got my first blazer in New York City, shortly after graduating from college, it was a fitted black corduroy blazer.   Now corduroy is a casual fabric, but in the right color it can look more formal.    I must mention that I am talking about a women’s blazer and not the jacket that is part of a 2 piece suit, which can often be worn as a blazer.  I will often wear the jacket of a 2 piece suit without the suit skirt or pants, but… Read More

  • The Importance of Creating a Compelling Personal Brand

    We all have a personal brand, whether you want to believe it or not.  Some of you may not know this but my background is in marketing and branding.  I am the co-founder and CEO of Online Profile Pros, where we daily help people create their personal brands for their dating, career and social life.  I have been asked numerous times to go into greater detail about personal branding and why it’s important for everyone.  I will also be introducing Personal Branding packages for a more in depth offering than the do-it-yourself offering at Online Profile Pros.  I still love talking about style, beauty and travel and I will continue to create blogs and videos on those topics, because that is my personal brand.  When I can, I will to relate those posts to the importance of your personal brand and bettering yourself. A great personal brand is the foundation of… Read More