The 4 Stages of Your Personal Brand
I get it…everyone wants to start at the top. Many times, I’m asked, “How fast can I monetize my personal brand?” Coming from a background as an actress and a model, I know that EVERY new actor who arrives in Hollywood thinks they’d be the perfect leading man/woman for an upcoming blockbuster film or TV […]
Developing a Unique Value Proposition
There’s no denying that personal branding is more important than ever. Developing a unique value proposition (UVP) is vital to distinguish yourself from others in your field. Your UVP isn’t just a statement of what you do; it’s a clear message about what makes you different and why others should choose you. Whether building a […]
Is Your Invisible CEO Making Your CMO Job Harder?
Quick View: As a CMO, you have a variety of challenges you work to overcome in order to benefit your company and make it successful. Things like the economy and the changing tastes of consumers make that even more difficult. A straightforward solution is to break away from the more traditional marketing solutions and enhance […]
Reinventing Yourself Through Your Personal Brand
Reinventing yourself using a personal brand provides more control over public perception. It can also position your business ahead of the competition. Learn how to use personal branding to your benefit and reinvent yourself the easy way. Here’s how. Reinventing yourself takes guts. You must first recognize the need for change and determine which aspects […]
What Is Brand Activation and What Does It Mean for Your Personal Brand?
Brand activation is valuable for any personal brand. It helps create awareness and establish authority in your industry. Target your audience and give them more access to branded products for a longer-lasting impact. Here is how. Brand activation can help boost your personal brand in several ways. Entrepreneurs and established businesses use it to generate […]
How a Connected Client Experience Can Boost Your Personal Branding Strategies
A connected client experience involves confidence, benevolence, and efficiency for maximum impact. Personal branding strategists must discover and deliver highly effective tactics to achieve specific goals. This four-step guide should help you learn the benefits and determine how to create a better connection with clients. A connected client experience benefits everyone. Integrated teams built on […]
Reputation Management vs. Personal Branding: Differences and Importance
Reputation management assumes that something went wrong and you need to fix it. However, the public’s perception of you can be fickle, even if you’re at the top of your game. That’s why managing your reputation is crucial regardless of how hard you work. Reputation management plays a critical role in your personal branding strategy. […]
How Startup Founders Can Step Up Their Personal Branding in 6 Steps
What is the one thing that successful startup founders have that struggling startups fail to implement? It’s not that they have a strong pitch. Their idea or company isn’t any more innovative than your own. It’s not even their business and marketing plans. Successful startups happen when the founder(s) establish a personal brand. It should go […]
Why Social Media Management is a Key Factor in Personal Branding
Learn how to leverage social media management to help you boost your personal brand in these 7 steps. Social media management is going to play an essential role in building your personal brand. When creating your business, personal branding is everything. Your social media pages have the potential to transform your company into a […]
10 Things You Need on Your Personal Brand Website
For most business owners, having a website seems like common sense. But if you’re a startup founder or a service-based entrepreneur, you might be debating on having your own personal brand website. So, how do you decide when you need to build a website that focuses on you? It really depends on where you’re at […]
