Reputation Management vs. Personal Branding: Differences and Importance
Reputation management assumes that something went wrong and you need to fix it. However, the public’s perception of you can be fickle, even if you’re at the top of your game. That’s why managing your reputation is crucial regardless of how hard you work. Reputation management plays a critical role in your personal branding strategy. […]
How Startup Founders Can Step Up Their Personal Branding in 6 Steps
What is the one thing that successful startup founders have that struggling startups fail to implement? It’s not that they have a strong pitch. Their idea or company isn’t any more innovative than your own. It’s not even their business and marketing plans. Successful startups happen when the founder(s) establish a personal brand. It should go […]
Why Social Media Management is a Key Factor in Personal Branding
Learn how to leverage social media management to help you boost your personal brand in these 7 steps. Social media management is going to play an essential role in building your personal brand. When creating your business, personal branding is everything. Your social media pages have the potential to transform your company into a […]
10 Things You Need on Your Personal Brand Website
For most business owners, having a website seems like common sense. But if you’re a startup founder or a service-based entrepreneur, you might be debating on having your own personal brand website. So, how do you decide when you need to build a website that focuses on you? It really depends on where you’re at […]
Why is Personal Branding Important for Your Business and Career?
I’ve run into a ton of entrepreneurs who bring up the question, “Why is personal branding important? My business already has a brand— isn’t that enough?” Well… no. Imagine you’re sitting at home watching Hulu ( or Netflix— whatever your preference). A commercial breaks up the show you’ve been watching and gives you a preview […]
What is Personal Branding and Why You Should Care
I realized that I’ve talked about personal branding on my blog and Youtube channel, but I always assumed that you knew what I was talking about. However, many of you have told me that you don’t really know what personal branding is and why it’s important. So let’s say you’re an entrepreneur, an influencer, or […]
The Importance of Creating a Compelling Personal Brand
We all have a personal brand, whether you want to believe it or not. Some of you may not know this, but my background is in marketing and branding. I am the co-founder and CEO of Online Profile Pros, where we help people create their personal brands for their dating, career, and social life. I have been […]
Personal Branding For Small Business Owners
If I had a dollar for every time people wanted to know the difference between a personal brand vs a business brand, that could just be my entire business! But really— I understand why these two concepts give people pause. Aren’t they the same thing? One of the main reasons this question comes up a […]
How Your Work Wardrobe Affects Your Personal Brand
First impressions are, and always will be, important. Especially when it comes to building your personal brand. Your work wardrobe is a direct representation of who you are, whether you want to believe it or not, it reflects how you run your business…..To an extent, anyway. It’s always important to dress appropriately for work or […]