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What Is Real Estate Marketing?

What Is Real Estate Marketing?

My company, Stratus Branding, frequently works with real estate agents. During an agent’s first private personal branding coaching session with me, this same question always comes up: “What is real estate marketing?” I’m never surprised by this question because a big chunk of that first call is dedicated to explaining how to incorporate your personal […]

How Your Work Wardrobe Affects Your Personal Brand

How Your Work Wardrobe Affects Your Personal Brand

First impressions are, and always will be, important. Especially when it comes to building your personal brand. Your work wardrobe is a direct representation of who you are, whether you want to believe it or not, it reflects how you run your business…..To an extent, anyway.  It’s always important to dress appropriately for work or […]